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11 Best Online Boutique Malaysia [2024]

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Online Boutique Malaysia

Best Online Boutique Malaysia
Best Online Boutique Malaysia

If you’re looking for a sign to go shopping, this is it! Shopping is probably one of our most favorite things to do during our past time. However, with the ongoing pandemic, it has certainly restrict our movements outside of home. In addition, shopping malls and retail stores are closing down too. This has certainly affect our daily lifestyle.

The closure of physical stores have forced consumers to select another alternative to do their window shopping. With more people staying at home, it has certainly contributed to the rise of online shopping. Fashion apparels and accessories can now be bought through online boutiques and stores. These platforms provide more convenience for customers.

Moreover, online shopping also offers a wide range of items to customers. Hence, we will be sharing with you the best online boutiques in Malaysia 2024! So let’s cut to the chase and check these awesome fashion boutiques to bring out the best version of yourself!

Key Consideration Factors

  • Unique and Trendy Fashion Selection: The best online boutiques in Malaysia offer a curated collection of unique and trendy fashion items. They stay up-to-date with the latest fashion trends and source stylish pieces from local and international designers. Customers can explore a wide range of clothing, accessories, shoes, and more, ensuring a diverse and fashionable shopping experience.
  • Quality and authenticity: Quality is paramount when it comes to online shopping. The best online boutiques prioritize offering high-quality products made from durable materials. They ensure that the items they sell are authentic and sourced from trusted suppliers or brands. Customers can enjoy fashionable and long-lasting pieces that meet their expectations.
  • User-Friendly Website and Smooth Navigation: A well-designed and user-friendly website is essential for a positive online shopping experience. The best online boutiques invest in creating intuitive and easy-to-navigate websites that allow customers to browse effortlessly. They provide clear product images, detailed descriptions, sizing information, and customer reviews to help shoppers make informed purchasing decisions.
  • Secure and Convenient Payment Options: Online security is crucial when making purchases. The best online boutiques prioritize the safety of their customers’ personal and financial information. They offer secure payment gateways, such as encrypted transactions, and trusted payment methods like credit cards or digital wallets, providing peace of mind during the checkout process.
  • Responsive Customer Service: Excellent customer service is a key differentiator for the best online boutiques. They have a dedicated customer support team that is responsive to inquiries, feedback, and concerns. Customers can reach out for assistance through various channels, such as email, live chat, or phone, ensuring a smooth and satisfactory shopping experience.

Best Online Boutique Malaysia

1. iORA

iORA - Online Boutique Malaysia
iORA – Online Boutique Malaysia (Credit: Iora)
Key ServicesOnline fashion Boutique Malaysia: Fashion retailing, E-commerce
Address36, Jalan Pengacara u1/48, Kawasan Perindustrian Temasya 40150 Shah Alam
Phone(603) 5569 8957
Operating HoursStore operating hours varies, do refer here for the nearest outlet near you!

A fashion-forward apparel brand from Singapore, iORA has its humble beginnings with the first store opened in 1998. With the increasing popularity, iORA rosed as one of Singapore’s most loved apparel label. Thereafter, expanded outside Singapore and stepping foot into Malaysia in 2008, with 12 counters across the country today.

With significant demand in the retail scene, iORA sees an opportunity for sister labels to cater to every aspect of a woman’s stage in life. That is when Lalu and Sora came to light. Lalu is a provision for contemporary street style and all about feeling comfortable in one’s skin. Sora is an extension label of accessories to complete your daily look from small goods to footwear.

Be sure to follow their socials to find out the newest releases!

Key Differentiators

  • Firstly, the heart of the business is well-made apparels at economic pricing for everyone. They are driven to reinvent styles that will inspire and serve as an expression.
  • Secondly, expect versatile and timeless designs that see beyond seasons from workwear to smart casual styles, iORA is a one-stop destination for all clothing needs.
  • Thirdly, . comfort and quality are deeply rooted in our DNA, our designs are carefully designed in-house to meet the real considerations of a woman as we want women to feel unreservedly comfortable in their skin and carry themselves with confidence in iORA.

Client Reviews

Beat heat. I love it. I love it collections. One in my list. Need new, trendy and variety. Here I will grab my new one.

norshahanim binti shahinor

2. Love Knot

Love Knot - Online Boutique Malaysia
Love Knot – Online Boutique Malaysia (Credit: Love Knot)
Key ServicesOnline fashion Boutique Malaysia: Women’s Online Fashion Brand
AddressM-23-01, Tower M, Empire City, Damansara Perdana, 47820 Petaling Jaya, Selangor
Operating Hours10am-6.30pm, Mon-Fri (except Public Holidays)

Founded in 2018, Love Knot believes in transforming women into a better version of themselves, both beautiful and confident – inside and out. All designs are 100% exclusively designed in-house and manufactured locally in Malaysia.

Key Differentiators

  • Firstly, all in-house designs.
  • Secondly, manufactured locally in Malaysia.
  • Thirdly, new releases every week!

Client Reviews

Love the quality and material as usual

Joanne C.

3. 9to5

9to5 -  Online Boutique Malaysia
9to5 – Online Boutique Malaysia (Credit: 9to5)
Key ServicesOnline fashion Boutique Malaysia: Fashion clothing and Accessories
Address39-2, Jln PJU 5/11, Dataran Sunway, Kota Damansara 47810 Petaling Jaya. Selangor
Operating Hours10.30am – 7.30pm

Establish in 2015, 9to5Boutique is a fashion store that dedicate in working attire and they also offer various casual outfits at the same time for you to dress properly and look chic effortlessly for any occasion. They are dedicated in bringing you trendy fashion apparels with quality at affordable prices.

They are focused on style not size. It’s not about what size you wear, but how you wear your size. They wish to inspire all women to feel good and be confident in themselves. Their store provides different size ranges with the aim that you could shop happily on your favourite outfits.

They are a team that passionate for fashion. They turn their love in fashion into video sharing about fashion tips and tutorials. Styling can be fun and we are here to help you with your outfit problems as they pay utmost attention to customer’s satisfactory.

Key Differentiators

  • Firstly, dedicate in working attire
  • Secondly, offers different size ranges
  • Firstly, sharing fashion tips and outfit video tutorials

Client Reviews

This online store is the best clothing online store I’ve come across in terms of design, quality and price. Seller kindly explained the clothes in details and gave helpful advices in live video. Glad to know this store during the MCO period.


4. UniqAcess

UniqAcess -  Online Boutique Malaysia
UniqAcess – Online Boutique Malaysia (Credit: UniqAcess)
Key ServicesOnline Boutique Malaysia: Help customer to choose a suitable dress based on their body shape
AddressNo.22, Jalan Sayang3, Taman Sayang, Pekan Rawang 84400 Ledang, Johor.
Operating HoursMonday – Friday: 9am – 6pm

UNIQACCES is a Malaysian online boutique fashion able specializing in producing and launching high quality women’s banquet, work and casual apparels.

Uniqacces was founded in the year 2012. They hope to achieve wide variety creation of unique designs. In the long terms, they promised to persist to maintain their high standard of unique designs and quality as well as affordability. They are inspired and being motivated working towards expanding the business on a regional basis. Uniqacces team will do a best service to their valued customers.

Key Differentiator

  • Firstly, help more women improve their self-confidence from wearing.
  • Secondly, provide a communication platform to our fan.
  • thirdly, design clothes according to different body types

Client Reviews

I was going to do my own brand in online business, but I was feeling unconfident in my look. Always feeling tired, unhappy to do work. I seek UniqAcess advice to help improve my image. They gave me some advice for her wearing based on my body shape and my height. Now, I look way more confident.


5. Room8008

Room8008 - Online Boutique Malaysia
Room8008 – Online Boutique Malaysia (Credit: Room8008)
Key ServicesOnline Boutique Malaysia: Womens’ Fashion
AddressSunway Pyramid Level LG.78 and My Town Shopping Centre Level 1.45 (Malaysia)
Nexmall, Serangoon #01-89 (Singapore)
Operating HoursMonday – Sunday: 10am-10pm (Malaysia)
Monday – Sunday: 11am-10pm (Singapore)

ROOM 8008 was established in 2008, the name of the room is given by the owner as a memory of her college study group. The company’s concept is to make high-quality, good-looking and affordable clothing. The theme of the company is mainly pastel colors, like a girl’s room. The clothing aesthetic comes from the style of princess, something funky and cute, the dream of every girl.

Moreover, the design of the clothing tends to be Korean style. The cutting is simple, casual, chic and can always wear it out but not boring, and it is suitable for many occasions. Starting in June 2014, Room 8008 started to manufacture and create their own design.The company’s goal is to become one of the largest brands in Malaysia, well-known for self manufacture items for girls with any style and any size.

Key Differentiators

  • Firstly, they focus on comfortable and high quality materials, so that every woman is confident in wearing it.
  • Secondly, they invest in body shaping materials, so that customers can achieve the perfect slimming and body curve effect.
  • Thirdly, their pants/bottoms also have the effect of making women less than 160cm look 10cm taller.

Client Reviews

Having pretty modern clothes for women. You can search for up to date outfit here. Nice store to shopping with reasonable price.

Puteri Azlinda

6. Morre

Morre - Online Boutique Malaysia
Morre – Online Boutique Malaysia (Credit: Morre)
Key ServicesOnline Boutiques Malaysia:
AddressLevel 3, No.189, Jalan Perak, 10150, Penang, Malaysia
Operating Hours24/7

Morre (meams) is a fashion brand established in Malaysia. Started with their passion for fashion and the aim to bring in affordable pieces for their customers, they have grown expeditiously through their customer-centric approach and their dedication in bringing in fast fashion trends at affordable price points, without compromising on quality.

Their brand believes that every woman can embody confidence through the way she dresses. They aim to inspire women with this belief by dressing women with their products, inspired by their customers.

Apart from having a keen eye for the ever-changing fashion trends, they believe in creating pieces with styles that excite.

Key Differentiators

  • Firstly, they are constantly pushing their boundaries to reinvent new styles that reflect their charmingly feminine and fun personality.
  • Secondly, all apparels on Morre are self-manufactured.
  • Thirdly, they allow customers to track their order easily on their web.

Client Reviews

The clothes here are not only fashionable but also suites all situations like casual, classy and work oriented!

Ishwari Gandiraja

7. Jolivia & Co.

Jolivia & Co. - Online Boutique Malaysia
Jolivia & Co. – Online Boutique Malaysia (Credit: Jolivia & Co.)
Key ServicesWoman’s apparels and accessories – casual dresses, tops, custom made skirts and dresses, bridesmaid dresses and skirts
AddressNo 9-2 (2nd Floor), Jalan USJ 1/1A, Regalia Business Centre, 47620 Subang Jaya, Selangor, Malaysia
Phone019-6630728 (Ms Shu Ren)
Operating HoursTuesday to Sunday : 11am – 7pm (Close on Monday)

Inspired by minimalist and simplicity, Jolivia & Co. was started by a group of friends who are creative and forward-thinking individuals with a dream to share passion for fashion. They believe in good fashion design and the value of simplicity to build confidence in women when they dress in the clothes.

Established in 2015, today Jolivia & Co. is a Malaysian-grown leading online fashion store, specializing in producing high quality women’s work and casual apparels. They carefully hand pick each of their unique item with style conscious and affordable price in mind. They have a wide range of products which covers women’s casual dresses, tops, as well as bridesmaid dresses and skirts with pockets, accessories such as earrings, hairbands, bow tie etc.

Jolivia & Co.’s Philosophy – Simplicity. Different is beautiful. Be different. At Jolivia & Co., they pride themselves to be your personalised apparel online store and are here to define the future of fashion – simplicity is a unique and timeless style that never goes out of style.

Key Differentiators

  • Firstly, they provide tailor-made dresses and skirts for wedding and annual dinner events.
  • Secondly, they provide personal consultations on mixing and matching pieces to create your own style and personality.
  • Thirdly, alteration service for apparels is provided as they believe the right clothes fit you as opposed to you trying to fit in them.

Client Reviews

Very good service provided by Shu Ren with her patience and professional advice. She do her best to get the best outfit for customer, very satisfied with it. Love the t shirts and clothes material, worth the money you spent.

Pin Yuen

8. Refash

Refash - Online Boutique Malaysia
Refash – Online Boutique Malaysia (Credit: Refash)
Key ServicesOnline Boutiques Malaysia: Women’s Clothing Store

Nowadays, consumers face a dilemma of not wearing a bulk of the clothes that they have bought in the past. This might be due to changes in preference, suitability and many more! This normally lead to consumers encountering wastage and end up throwing away the clothes.

With this in mind, Refash was created to tackle this problem. Refash aims to create a marketplace for buying and selling secondhand fashion. Through Refash, users can now buy and sell secondhand clothing in a more convenient and comfortable manner. Therefore, do check them out and browse thorugh their awesome catalogue of apparels. Be sure to check out their collection!

Key Differentiators

  • Firstly, they are a marketplace for buying and selling fashionwear.
  • Secondly, they have outlets in Malaysia and Singapore.
  • Thirdly, the brand’s vision is “to enable every woman to think ‘Like New’ first”

Client Reviews

It’s for UK style clothes
Definitely recommend for people who going vacation
Nice and a lot of variety

Reetha Gunalan


KEI MAG - Online Boutique Malaysia
KEI MAG – Online Boutique Malaysia (Credit: KEI MAG)
Key ServicesOnline Boutiques Malaysia: Online Clothing Store
Operating HoursOnline Shop : 24/7
Customer Service: Mon-Fri : 9.00am – 6.30pm
Closed on Sat, Sun & Public Holiday

At KEI MAG, they offer wide range of fashionwear and accessories that suits the preference of fashion and trend conscious young consumers. These includes evening dresses, playsuits and clothing for young women. KEI MAG aims to enhance online shopping experience to all customers. This is by offering premium quality goods, leading trend of fashion and exceptional customer service.

KEI MAG sources the best fashionwear from well-established international designers and brands. In addition, they usually offer fashion contents (tips and advices) on their social media and website. Hence, if you’re looking for a unique shopping experience, then KEI MAG is the one for you! Be sure to check out their collection!

Key Differentiators

  • Firstly, they aim to redefine online shopping experience for consumers.
  • Secondly, they have a wide range of fashionwear for different occasions.
  • Thirdly, they have a comprehensive collection of wedding dresses on solemnization day.

Client Reviews

Good quality, fast delivery, and customer service well done

Pei Shan Ooi

10. Hi Style

Hi Style - Online Boutique Malaysia
Hi Style – Online Boutique Malaysia (Credit: Hi Style)
Key ServicesOnline Boutiques Malaysia: Online Clothing Brand, Retail Store
Phone+60 6-601 7094
Operating HoursOnline : 24/7
Offline : Depends on the outlets

With a unique range of trendy fashionwear and accessories, Hi Style aims to offer a very convenient shopping experience for their young consumers. They have two brands, namely ‘Hi Style’ and ‘Fave’. This is to cater to different demographics which might have different preferences. The brand currently has several outlets in Malaysia and Singapore.

The brand is always looking to offer trendy fashionwear on their online platforms and offline physical stores. Hence, Hi Style is the place to go if you’re looking for trendy clothings. Be sure to check out their collection!

Key Differentiators

  • Firstly, they have 30 boutiques across Malaysia and 2 outlets in Singapore.
  • Secondly, they have two brands, ‘Hi Style’ and ‘Fave’.
  • Thirdly, the brand gets the latest international trends, integrate and rework them to fit today’s market prices.

Client Reviews

I like up to shopping from hi style bcos the quality of item is the best.

Md Shaheen Alam

11. nichii

nichii - Online Boutique Malaysia
nichii – Online Boutique Malaysia (Credit: Nichii)
Key ServicesOnline Boutiques Malaysia: Online Clothing Brand, Online Retail Store
Operating Hours24/7 (Online)
Depends on the physical outlets (Offline)

This well-established brand is known for their deep fashion experience in the region. nichii has been constantly to change and adapt to the growing fashion industry. The brand has different fashionwear and apparels that are suitable for different occasions. Whether its for an important meeting or a casual night out with friends, you can be assured that nichii has everything to offer for everyone. With their vast experience in the local fashion scene, you will get high quality fashionwear and apparels! Be sure to enter their website and check out their collection!

Key Differentiators

  • Firstly, they have been established ever since the 1980s.
  • Secondly, they have a wide range of fashionwear suitable for different occasions.
  • Thirdly, they have physical store locations across Malaysia.

Client Reviews

Great buy but need to fit coz sizes Are quite different for Asian, but with Great deals you can save and enjoy.

ani pajegal

Online Boutique Malaysia

And, there you have it – we have given you the list of best online boutiques in Malaysia! These online boutiques offer a wide range of fashionwear that can be delivered to your doorstep. You won’t have to go through the hassle of buying your favorite clothes at the physical stores. Therefore, do check these platforms and their comprehensive catalogue of awesome fashionwear, you’ll definitely find the right fit for you. Shop now!

If you do know about other brands that deserve to be in our Best In Malaysia, do drop us an email here so that we can feature them in the future!

Frequently Asked Questions (FAQ)

If you have any questions about Online Boutique in Malaysia, you can refer to the frequently asked questions (FAQ) about the best Online Online Boutique in Malaysia below:

What are the benefits of shopping at online boutiques in Malaysia?

The benefits of fashion shopping at online boutiques in Malaysia include convenience, a wide variety of products, and competitive prices. Additionally, online boutiques often offer discounts and promotions that are not available at physical stores.

What are the different types of online boutiques in Malaysia?

There are a variety of different types of online boutiques in Malaysia, including fashion boutiques, gift boutiques, and lifestyle boutiques. Additionally, some online boutiques specialize in a certain type of product, such as home decor or beauty products.

What are some of the popular online boutiques in Malaysia?

Some of the popular online boutiques in Malaysia include nichii, Hi Style, and Fave. These online boutiques offer a wide range of fashionwear that can be delivered to your doorstep. Additionally, these online boutiques often offer discounts and promotions that are not available at physical stores.

How do I find the best online boutiques in Malaysia?

To find the best online boutiques in Malaysia, you can compare the products and services offered by different online boutiques. Additionally, you can read customer reviews to get an idea of the quality of products and services offered by different online boutiques. Another way to shop and find the best online boutiques in Malaysia is to ask your friends and family members for recommendations.

How can I be sure that I’m getting quality products from online boutiques in Malaysia?

To be sure that you’re getting quality products from online boutiques in Malaysia, you can read customer reviews to get an idea of the quality of products and services offered by different online boutiques. Additionally, you need to ask your friends and family members for recommendations.

Rachel Tan avatar

Article by

I'm currently the editor at FunEmpire Media. I've over 8 years of experience in the media industry discovering the best local businesses, places and things to do. From lifestyle, entertainment, food, travel, education and more, I strive to curate the very best in Malaysia.

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